Afeela

AB

OUT

Mobility Like A Living Room

A cozy, comfortable and home like feeling on wheels. A car which has emotional, interactive and entertainment-rich smart mobility experience which make it more than a mere transportation tool.

Pre-book Now

Mobility Like A Living Room

A cozy, comfortable and home like feeling on wheels. A car which has emotional, interactive and entertainment-rich smart mobility experience which make it more than a mere transportation tool.

Pre-book Now

AB

OUT

Pre-book Now

					HIGH				

					LIGHTS				

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HIGH

LIGHTS

SPACE LIKE "MOBILE LIVING ROOM"

The car is designed to deliver a powerful entertainment experience when stopped or while driving autonomously, thanks to AI, panoramic screens, 360-degree audio and gaming platforms like PlayStation.

OUTSIDE SOURCES

The Afeela 1 has al the tech: AI assistant, PlayStation, driver assistance system and is made in Marysvi le… However, it sti l lacks a “compeling enough reason” to buy– while competitors have longer operating range, faster charging and even lower prices.

NEW GENERATION SPACE

SHM emphasizes that Afeela 1 is a mobile space like a living room — integrated AI, panorama screen, PlayStation entertainment, Media Bar

HIGH-END FURNITURE

Media coverage at CES often highlights
entertainment and premium interiors to position Afeela among rivals like Tesla or Lucid.

NEW GENERATION SPACE

SHM emphasizes that Afeela 1 is a mobile space like a living room — integrated AI, panorama screen, PlayStation entertainment, Media Bar

HIGH-END FURNITURE

Media coverage at CES often highlights
entertainment and premium interiors to position Afeela among rivals like Tesla or Lucid.

FEAT

URES

FEAT

URES

DESIGN A FUSION OF INNOVATION AND ELEGANCE

Now is the turning point in the evolution of mobility. The next era, centered on software, networks, and above all, user experience, is about to begin. AFEELA has pursued the embodiment of a new value standard suited to this emerging era, standing as an uncharted yet pioneering figure leading into the future

SEAMLESS STYLING AND ELEMINATING UNNECESSARY LINES

A form that is gentle and seamlessly enveloping, achieved by meticulously eliminating decorative lines and exaggerated surface contours. The surfaces are exceptionally smooth yet rigid, and exude a sense of tension.

SUSTAINABILITY AND ENVIRONMENTAL IMPACT

Like the exterior, the interior eliminates excessive ornamentation, creating a meticulously refined oval space dedicated to human comfort. It is a place that naturally invites relaxation, making passengers want to stay longer.

A SENSE OF SECURITY FOR THE DRIVER

Designed with a horizontal orientation to enable smooth, stress-free eye movement, the space is further enhanced by a noise-free aesthetic, free of distracting instruments that might create tension. Additionally, the uniquely crafted yoke steering is precision-designed to avoid obstructing the screen, offering superior visibility and effortless operability.

ENRICHING THE TIME SPENT

Enriching the time of those who spend it in the AFEELA space. The concept of enriching the time spent by those inside is consistently reflected in the materials and color schemes of the interior. The overall color scheme is unified with low contrast.

360 SPATIAL SOUND TECHNOLOGIES

Sound plays a pivotal role in shaping the emotional impact of entertainment. AFEELA integrates top-tier sound and noise canceling technologies, delivering a level of immersion that redefines how you enjoy music, films, and games.

MEDIA BAR DISPLAY DYNAMIC

The Media Bar is a symbolic information display on the vehicle's front face. AFEELA's unique interface creates an interactive relationship between people and mobility. It enables seamless communication between drivers, passengers, and even people outside the vehicle, adding a new dimension of enjoyment to public spaces.

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